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7 Best WooCommerce Abandoned Cart Recovery Plugins
Why WooCommerce stores lose carts
Most shoppers who add a product to their cart never finish checkout. Baymard Institute’s average of 50 studies puts online cart abandonment at 70.22%, so roughly 7 in 10 carts are left behind (Baymard Institute).
WooCommerce does not send cart reminders on its own. An abandoned cart recovery plugin saves the shopper’s email and cart, then sends timed reminders that link straight back to the cart. Below we compare seven plugins on price, free versions, SMS support and how widely they are used.
Quick answer
For most WooCommerce stores, FunnelKit Automations is the best all-round abandoned cart plugin ($99.50 for the first year, then $129). Cart Abandonment Recovery by CartFlows is the best free option (300,000+ active installs). Choose AutomateWoo ($159/year) if you want the official WooCommerce extension. Send the first reminder 1 to 3 hours after the cart is abandoned.
Tested hands-on · Updated 10 Nov 2026
How we tested these plugins
The author installed and tested every plugin in this guide on a WooCommerce store: setting up cart tracking, sending recovery emails and checking the recovery reports. For this update we re-checked every price and added the latest WordPress.org install counts and ratings.
- Omnisend now sells SMS as separate credits (Free, Standard and Pro plans no longer include SMS).
- FunnelKit SMS follow-ups need the Professional plan or higher.
Will a recovery plugin pay for itself? A worked example
Say your store has 200 abandoned carts a month with an average cart of $60. That is $12,000 sitting in carts each month.
$600 / monthif reminders bring back 5% of that value
$1,200 / monthif they bring back 10%
3 ordersat $60 cover a $129/year plugin licence
Plug in your own abandoned carts and average order value from WooCommerce → Analytics.
Why customers abandon carts
Baymard’s checkout research shows the most common reasons (shoppers who were “just browsing” excluded):
- 40% said extra costs (shipping, tax, fees) were too high
- 20% said delivery was too slow
- 19% did not trust the site with their card details
- 18% did not want to create an account
- 17% found checkout too long or complicated
Fix these in your checkout first. A reminder email then brings back the shoppers who still want to buy.
Best WooCommerce Abandoned Cart Recovery Plugins (2026)
| Plugin | Free version | SMS | Guest carts | Price (Nov 2026) | WordPress.org installs · rating | Best for | |
|---|---|---|---|---|---|---|---|
| FunnelKit Automations | Yes (Lite) | ✔ | Professional plan and up | ✔ | $99.50 first year (1 site), then $129/yr; SMS from $199.50 first year | 20,000+ · 5.0★ (346) | Visual workflows for growing stores |
| Cart Abandonment Recovery (CartFlows) | Free | ✔ | ✖ | ✔ | Free | 300,000+ · 4.8★ (627) | Small stores and beginners |
| AutomateWoo | No | ✔ | Via your own paid Twilio account | ✔ | $159/yr | Sold on WooCommerce.com | Established stores wanting the official extension |
| Omnisend | Free plan (250 contacts) | ✔ | Separate SMS credits | ✔ | Standard from $16/mo, Pro from $59/mo | 40,000+ · 4.9★ (169) | Email marketing plus cart recovery in one tool |
| YITH Recover Abandoned Cart | No | ✔ | ✖ | ✔ | $89.99/yr | 4.5★ (88 reviews on YITH) | Carts plus unpaid pending orders |
| Retainful | Free plan (500 emails/mo) | ✔ | ✖ | ✔ | Pro from $14/mo (1,000 contacts) | 1,000+ · 4.9★ (98) | Next-order coupons and repeat sales |
| Abandoned Cart Pro (Tyche) | Yes (Lite) | ✔ | ✔ plus Messenger | ✔ | $119/yr (1 store), $249/yr (5 stores) | Lite: 20,000+ · 4.1★ (84) | Stores that want SMS and exit popups |
Prices from each vendor's pricing page; installs and ratings from the WordPress.org plugin directory for the free version, both checked 10 November 2026. Swipe sideways on mobile.
Verdict: start with CartFlows if you want a free tool, choose FunnelKit Automations for the best all-round automation, and AutomateWoo if you prefer the official WooCommerce extension.
👉 FunnelKit Automations (Best Overall)
Best for: Stores that want powerful automation and a visual workflow builder.
Main features:
- Tracks abandoned carts in real time, including guest checkouts
- Email follow-ups on every paid plan; SMS follow-ups on Professional and higher
- Creates unique discount coupons for each shopper
- Visual workflow builder with conditions based on cart value and customer type
- Revenue reports for every automation
Free version: FunnelKit Automations Lite on WordPress.org, 20,000+ active installs and a 5.0★ rating from 346 reviews.
Pricing: Basic $99.50 for the first year (1 site), renewing at $129. SMS follow-ups start with Professional at $199.50 for the first year. See FunnelKit pricing.
👉 Cart Abandonment Recovery by CartFlows (Best Free Plugin)
Best for: Small stores and beginners.
Main features:
- Completely free, with no recovery limits
- Captures the shopper’s email on the checkout page
- Sends a series of automated recovery emails
- One-click links that restore the full cart
- Optional discount coupons inside the emails
Used by: 300,000+ active installs, rated 4.8★ from 627 reviews on WordPress.org.
Pricing: Free.
Need this built?
Want abandoned cart recovery that actually brings sales back?
We set up, connect and test cart recovery emails, reminders and coupons on your WooCommerce store, then show you what was recovered.
See WooCommerce development →👉 AutomateWoo (Premium & Powerful)
Best for: Established WooCommerce stores.
Main features:
- Timed reminder emails for carts left behind
- Captures guest and logged-in shoppers
- Personalised coupons
- SMS reminders through Twilio (you need your own paid Twilio account)
- Workflows for follow-ups, win-backs and reviews, not only carts
- Official extension sold on WooCommerce.com
Pricing: $159/year. See AutomateWoo.
👉 YITH WooCommerce Recover Abandoned Cart
Best for: Simple recovery of carts and unpaid orders.
Main features:
- Recovers abandoned carts and pending (unpaid) orders
- Targets guests, registered users or specific user roles
- Unlimited recovery emails with your own timing
- Optional coupons in each email
- Dashboard with recovered revenue and conversion rate
Rating: 4.5★ from 88 reviews on the YITH store.
Pricing: $89.99/year for one site.
👉 Retainful (Great for Repeat Customers)
Best for: Stores focused on repeat sales.
Main features:
- One-click cart recovery
- Next-order discount coupons
- Simple email sequences and newsletters
- CRM integrations
- Easy analytics
Pricing: Free plan with 500 emails a month. Pro starts at $14/month for 1,000 contacts.
👉 Omnisend (Email + Marketing Automation)
Best for: Stores that want email marketing, popups and cart recovery in one tool.
Main features:
- Ready-made abandoned cart workflows
- Product images and dynamic discount codes in emails
- Signup forms and popups to grow your list
- SMS available as a separate credits subscription
- Connects through the free WooCommerce plugin (40,000+ active installs, 4.9★)
Pricing: Free plan for up to 250 contacts and 500 emails a month. Standard from $16/month, Pro from $59/month; price rises with your contact count. See Omnisend pricing.
👉 Abandoned Cart Pro by Tyche
Best for: Stores that want SMS, Messenger and popups in one plugin.
Main features:
- Email, SMS and Facebook Messenger reminders
- Add-to-cart and exit-intent popups to capture emails
- Personalised discount coupons
- Rule-based automation and recovered-revenue reports
Free version: Abandoned Cart Lite, 20,000+ active installs, 4.1★ from 84 reviews.
Pricing: $119/year for one store, $249/year for five stores.
Best Practices to Recover More Carts
✅ Email Timing
First email: 1–3 hours after abandonment
Second email: 24 hours later
Third email: 3–4 days later with a discount
✅ Email Tips
Use simple subject lines (“You left something behind”)
Show cart products with images
Use clear call-to-action buttons
Make emails mobile-friendly
✅ Advanced Tips
Send higher discounts for high-value carts
Use SMS for urgent reminders
Combine email + push notifications
Test and improve regularly
Final Thoughts
Cart abandonment will always happen, but many of those sales can still be won back.
Fix the checkout problems first: surprise shipping costs, forced account creation and a slow checkout. Then add a recovery plugin:
- Free start: Cart Abandonment Recovery by CartFlows
- Best all-round: FunnelKit Automations
- Official extension: AutomateWoo
- SMS included: Abandoned Cart Pro by Tyche
Track recovered orders for a month, then adjust timing and offers based on what you see.
Frequently asked questions
They bring back a share of shoppers who still meant to buy. Results depend on your traffic, prices and offer, so track recovered orders in the plugin report. With 200 abandoned carts a month at $60 each, bringing back even 5% is $600 a month.
FunnelKit Automations is the best all-round choice for most stores ($99.50 for the first year, then $129). Cart Abandonment Recovery by CartFlows is the best free plugin, and AutomateWoo ($159/year) is the official WooCommerce extension.
Yes. Cart Abandonment Recovery by CartFlows is free with 300,000+ active installs. FunnelKit Automations Lite and Abandoned Cart Lite by Tyche also have free versions with fewer features.
No. WooCommerce core does not send cart reminders. You need a plugin such as CartFlows, FunnelKit Automations or the paid AutomateWoo extension.
Abandoned Cart Pro by Tyche includes SMS. FunnelKit sends SMS on its Professional plan and higher, AutomateWoo needs a paid Twilio account, and Omnisend sells SMS as separate credits.
The best time is 1 to 3 hours after the cart is abandoned. This keeps the product fresh in the customer’s mind.
Most stores send 2 to 4 emails:
- First: Friendly reminder
- Second: Create urgency
- Third: Offer a discount
Test and see what works best for your store.
No, if done correctly. Short, helpful, and personalized emails feel like reminders, not spam.
Yes. Most plugins track guest users once they enter their email during checkout.
Free plugins like Cart Abandonment Recovery by CartFlows work well for beginners. Paid plugins add extra features like SMS and advanced tracking.
Common reasons include:
- Cart tracking turned off
- Email not configured properly
- Plugin conflict
- CRON job or SMTP issues
Check settings and send test emails.
Yes. You can edit email text, subject lines, timing, and add product images to match your brand.
Check your plugin reports for:
- Abandoned carts
- Emails sent
- Recovered orders
- Revenue earned
These numbers show your success.
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